Kristen Jacoway | Career Design Coach
Next-generation Career Marketing
In social media, it’s great to build your Google results by having profiles on social networking sites. I suggest to people that they pick 2-3 that they can update regularly. Which 2-3 should you pick? My general rule of thumb is to find out where your target audience (one we define through the personal branding… [Continue Reading]
I have to admit–I’m hooked on Website Grader by HubSpot (www.websitegrader.com). The information I get on optimizing my website is pretty cool. I had never configured a 301 redirect (so if someone types careerdesigncoach.com instead of www.careerdesigncoach.com, they end up on my website and not get an error message) until I submitted my website for… [Continue Reading]
I’ve received emails asking me about how I’ve done a few things with my blog, so I wanted to share some of the WordPress.Org PlugIns that I use and have enjoyed. The following are 5 of the plugins that I’m currently using on my blog / website: 1) All in One SEO Pack – this… [Continue Reading]
Blogging is really a vital social media marketing tool. Google loves sites that are growing. Having a web and blog site into one site, such as www.typepad.com, www.wordpress.com, wordpress.org, etc. is really ideal as each blog post is indexed as a page. Blog posts will show up in Google results as well. To optimize your… [Continue Reading]
When I first started blogging, I felt like I was blogging to a blank wall. I wondered when I would get a comment and get to engage with others on my blog. So many tools exist now that really help to promote your blog on other social media platforms quickly and for free. Let’s look… [Continue Reading]
You know you want to blog, but you are not sure how to start or maintain your blog. Why even start a blog? If you are serious about career management, one of the best ways to demonstrate your expertise and market your strengths is through blogging. How do you get started, though? First, choose a… [Continue Reading]
What is digital dirt? It is anything on the Internet that is unflattering about you. Run a Google search on your name and put your name in quotation marks (i.e. “Kristen Jacoway”). What did you find? Are the results consistent with the personal brand story you want to portray? What if you have the dreaded… [Continue Reading]
Are you wanting to find an automation tool to manage all your social networks. I’m going to discuss five such tools to help you streamline your time on social media. Hellotxt (http://hellotxt.com/) is what I term as a social networking aggregator. Hellotxt posts your status updates from web, mobile, SMS, email, or other 3rd party… [Continue Reading]
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Hi I’m Kristen Jacoway, a career coach, author, speaker, social media expert and Auburn Tigers football fan. [Read more] |
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