Do You See What I See?

Magnifiying Glass over Computer and Word Search

The overwhelming majority of employers and recruiters Google potential candidates and the more I poll audiences to see if they realize this possibility, the more I find that at least half of the attendees never considered this probability. Have you Googled your name? If not, put your name in quotations (e.g.  “Kristen Jacoway”) and see… [Continue Reading]

Tips to Find Your Target Audience for Ultimate Career Success

Goldfish - one swimming away

We’ve discussed the importance of extracting your brand through the 360 Reach personal brand assessment and personal brand consultation. What are the next steps, though, in leveraging your personal brand for effective career management? Three Steps of Personal Branding 1. Extract: Find out what is unique and different about you and what makes you different… [Continue Reading]

How to Achieve Your Big Picture Vision for Your Life

smart goal setting concept

Joel Osteen once said the reason your rear-view mirror is smaller than your windshield is because what is past cannot be changed and is small in comparison to what lies ahead. The big picture, aka your vision, is a large piece of the personal branding process. What legacy do you want to leave and what… [Continue Reading]

5 Reasons Personal Branding is Critical in Career Management

Not like many

We have discussed the importance of personal branding and in the last column, I gave you information on how you can get a 15-day free password to the Reach 360 Personal Brand assessment. In the personal branding process, you will go through three phases to uncover what’s real and authentic about you. Top Five Benefits… [Continue Reading]

You’ve Landed a Job. Now What???

Businessman running race

Top tips on how to stay in the continual state of career management, why it’s important, and how to stand apart from your competitors.