Kristen Jacoway | Career Design Coach
Next-generation Career Marketing
I’ve received emails asking me about how I’ve done a few things with my blog, so I wanted to share some of the WordPress.Org PlugIns that I use and have enjoyed. The following are 5 of the plugins that I’m currently using on my blog / website: 1) All in One SEO Pack – this… [Continue Reading]
Blogging is really a vital social media marketing tool. Google loves sites that are growing. Having a web and blog site into one site, such as www.typepad.com, www.wordpress.com, wordpress.org, etc. is really ideal as each blog post is indexed as a page. Blog posts will show up in Google results as well. To optimize your… [Continue Reading]
When I first started blogging, I felt like I was blogging to a blank wall. I wondered when I would get a comment and get to engage with others on my blog. So many tools exist now that really help to promote your blog on other social media platforms quickly and for free. Let’s look… [Continue Reading]
You know you want to blog, but you are not sure how to start or maintain your blog. Why even start a blog? If you are serious about career management, one of the best ways to demonstrate your expertise and market your strengths is through blogging. How do you get started, though? First, choose a… [Continue Reading]
What is digital dirt? It is anything on the Internet that is unflattering about you. Run a Google search on your name and put your name in quotation marks (i.e. “Kristen Jacoway”). What did you find? Are the results consistent with the personal brand story you want to portray? What if you have the dreaded… [Continue Reading]
We’ve talked about how easy it is to create digital dirt, but are you “listening” to make sure that your personal brand isn’t tarnished? I’m going to talk about three free tools you can use to monitor your own name, and if you have one, your company’s name. 1) Google Alerts – make sure to… [Continue Reading]
Employers have a big advantage right now. They are in a “buyer’s market” meaning there are lots of very qualified people for positions within companies. How can you get the best ROI on your resume’? Let’s look at seven ideas: Invest in having a professionally written resume’ by a certified professional resume’ writer (CPRW). PARW… [Continue Reading]
ZoomInfo.com is a great tool to use in your job search! Why? I consult with people in career transition and explain that it’s a good idea to develop a list of targeted companies where they’d like to work. You can go to “Find Companies” and select the “Advanced Search” feature. On this page, you are… [Continue Reading]
Have you purchased your own name as a domain name (i.e. www.kristenjacoway.com)? If not, you might want to see if you can secure it. You definitely want to purchase a .com name. Is your name common? Try adding a word that people associate with you, i.e. JohnSmithHR.com. Why purchase your own name as a domain?… [Continue Reading]
Take time today to start a journal of achievements for your resume’, if you have not done so already. What have you done that has saved your company money, increased revenues, improved efficiency / productivity, etc.? What projects have you been assigned that you completed on time and on / under budget? Note what you… [Continue Reading]
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Hi I’m Kristen Jacoway, a career coach, author, speaker, social media expert and Auburn Tigers football fan. [Read more] |
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