The following article continues to be one of the most popular that I’ve written and it’s become tradition that I run this article every year at the holidays. Given the fact that we are approaching the holidays, I wanted to re-post it. I have been trying to perform random acts of kindness this season –… [Continue Reading]
How Employers View Online Degrees
August 17, 2011 By Leave a Comment
How Employers View Online Degrees When online degrees were a new and emerging division of education, many employers thought that these degrees were not as valid as degrees from brick and mortar institutions. The evolution from distrust to the currently accepted trend has taken time. Naturally, when a new technology is introduced there is bound… [Continue Reading]
Job Search FAQs
July 13, 2011 By Leave a Comment
As a Career and Personal Brand Strategist, I frequently receive questions related to job searching. In writing this article, I pitched, “What’s a question that you’d like for me to answer related to job search” to my Facebook Fan Page and my Twitter stream. I received many questions and have recruited some of my colleagues… [Continue Reading]
To Know Thyself, Google Yourself, and Watch What You Say Online
July 6, 2011 By 1 Comment
In December 2009, research commissioned by Microsoft found that 79% of U.S. hiring managers and job recruiters reviewed online information about potential job candidates. If someone Googled you, are they likely to find information that supports that personal brand for which you want to be known or not? Consider this-in this same study, they found… [Continue Reading]
Protecting Your Online Identity in a Digital Job World
June 29, 2011 By Leave a Comment
In December 2009, research commissioned by Microsoft found that 79% of U.S. hiring managers and job recruiters reviewed online information about potential job candidates. If someone Googled you, are they likely to find information that supports that personal brand for which you want to be known or not? Consider this – in this same study,… [Continue Reading]
How to Develop a Targeted Job Search Plan
June 22, 2011 By Leave a Comment
Anyone who has been in the job search in the past knows how paralyzing it is to figure out where to start. In this article, I am going to walk you through the initial steps of how you can start your job search by compiling a targeted prospecting and networking list through LinkedIn (http://www.linkedin.com). You… [Continue Reading]
Why Personal Branding is Changing the World of Work
June 8, 2011 By Leave a Comment
5 Tips for Networking Success
June 1, 2011 By Leave a Comment
Social media has given us many outlets to network with others, but it’s become such a convenience to network online, that many are neglecting the face-to-face networking that is so vital in career management or in operating a business. Liz Lynch has written a great book on Networking called Smart Networking: Attract a Following in… [Continue Reading]
To Friend or Not to Friend? What’s Your Policy on Social Media?
May 18, 2011 By 2 Comments
In social media, it’s great to build your Google results by having profiles on social networking sites. I suggest to people that they pick 2-3 that they can update regularly. Which 2-3 should you pick? My general rule of thumb is to find out where your target audience (one we define through the personal branding… [Continue Reading]
